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THE PIONEERS OF
FRIDAY DRESSING

The original crusaders against uniforms at work. The pioneers of Friday Dressing.

Like the post-it in a pile of type-written notes. Like the highlighter in a cup of blue-tipped pens - Allen Solly is the bright and the bold of premium workwear. You know and love us for our vibrant and unconventional, crisply casual yet work appropriate apparel and accessories for Him and Her.

1993: A year that started on a Friday, brought with it a pan-cubicle fashion revolution called 'Friday Dressing' as Allen Solly set up shop in India. In introducing vibrant dashes of colour to our formal wear line, we rewrote the grey+white convention of officewear to create our trademark style.

Today, you'll find us on the shoulders of young professionals and entrepreneurs who have no apologies about their individuality. And as relaxed work culture becomes the need and the norm of the hour, you can count on us to lighten up the workplace, collection after collection, white-collar by white-collar.

20 years on, and Friday Dressing by Allen Solly is one of India's most popular trends in the premium apparel segment, available at over 150 exclusive stores and across leading multi-brand establishments. Introductions such as Work Khakis, a signature Indigo, westernwear for the working woman in 2002, and crossover-styled Friday Footwear in 2012 are just a few of the many firsts that have kept us relevant over the years.

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